Job Description
NOTE: The content of this job description sets out to define the major areas of responsibility present in the job at the time that the document was drawn up. The content of the actual job could include ad hoc tasks not present in this document and the job description will grow and change according to the organizational needs as the organization develops. This document will be reviewed on a regular basis and particularly during each performance appraisal process with the job holder.
Job Title: Web Administrator
Unit: Communications and Partnerships Unit
Grade: C2
Reporting To: Communications and Partnerships Manager
Number of Subordinates: None
Travel Required: No
Overall Purpose Of Job:
To assist in implementing the communications and marketing strategy by efficiently developing and maintaining all aspects the Trust's websites in English, French, and Portuguese.
Dimensions:
Performs complex specialised programme tasks together with its administrative responsibilities under minimal supervision. Tasks require a high degree of diagnostic decision-making and high level of implementation competence. Involved in but not responsible for planning and performance beyond own work. No budgetary or staff responsibilities. Examples: Finance Officer, Grants Officer, Personal Assistant (over 3 years experience in a similar job)
Purpose:
Takes charge of the long term development and day-to-day updates and maintenance of the Trust's websites and sub-sites and ensures that all web pages conform to the Trust's policies, branding guidelines, and quality control standards. Web administration will include all functions related to managing website content, design, search engine optimisation, online marketing, blogs, podcasts, and social networking and the website administrator will specifically be responsible for:
Developing, updating and maintaining the Southern Africa Trust websites and sub-sites;
Ensuring the full functionality of all sites at all times, in collaboration with the relevant internal and external service providers;
Coordinating and contributing to the Trust's website content development including quality control to market the organization;
Converting the website to PHP in order to ensure consistency across the website and to perform quicker updates;
Monitoring and evaluating web activities and compile monthly website statistics;
Developing and maintaining the Trust's intranet;
Serving as the primary contact point for all website queries and providing timely feedback to both internal and external users;
Facilitating online discussion forums;
Facilitating information sharing by distributing information produced by the Southern Africa Trust to relevant stakeholders;
Overseeing the annual renewal of the Trust's domain name registrations and hosting agreements;
Work with external IT service providers to resolve technical problems; and
Undertake any other related tasks that may be assigned by the Communications and Partnerships Manager, within the scope of marketing and communications.
Improve the website backend and converting the website into an easy to work with system;
Store structured data in MySQL database via PHP for consistency in display, structured archiving; etc;
Work on splitting website files into website template files and page content; and
Liaise with the host of the website for any technical errors.
Search Engine Optimisation
Adopt measures to improve Search Engine Optimisation;
Adding title, key words and description when updating or creating new web pages;
Convert some of the text images to real text in order for search engines to be able to read the text; and
Review external links to the website and correct where possible.
Content Management and Design
Collaborate across the organization to compile content for the website;
Write updates for the website according the Trust's style, brand, and quality control specifications;
Maintain updates on the corporate, PRSP Map, change4ever, Drivers of Change and any other websites;
Proactively seek fresh content for the website;
Expanding links to partner organizations' websites;
Web editing, updating of web pages, and advocating for web content that is user friendly;
Create attractive web pages in line with the Trust's branding guidelines; and
Ensure that policies and other key documents are posted on the website in French and Portuguese.
Monitoring of Website Activities
Produce monthly website statistics reports;
Evaluate impact and make appropriate recommendations;
Link the website to strategic websites; and
Identify opportunities to increase traffic to the website.
Intranet
Act as the moderator of the discussion forum;
Update the intranet; and
Ensure Trustees and staff have access to the intranet.
Behavioral Competencies:
Good communication skills (verbal and written)
Excellent planning and organizing skills
Attention to detail
Proactive
Technical Competencies:
Advanced knowledge of HTML, PHP and JavaScript
Excellent knowledge of web standards, accessibility and usability
Search engine optimisation skills
Keeping abreast of technological developments
Excellent creative skills
Strong English plain language writing skills
Editing skills (content and photos)
Ability to work in a team environment and work independently
Competency in French and/or Portuguese is an added advantage
Academic Requirements:
Relevant degree and/or a minimum of 3 years relevant experience
NOTE: The content of this job description sets out to define the major areas of responsibility present in the job at the time that the document was drawn up. The content of the actual job could include ad hoc tasks not present in this document and the job description will grow and change according to the organizational needs as the organization develops. This document will be reviewed on a regular basis and particularly during each performance appraisal process with the job holder.